On Thursday 10th September, Vogue hosted Fashion’s Night Out on Regent Street. Dubbed ‘Vogue Loves Regent Street,’ the annual event was a celebration of shopping and style. Thousands of fashion savvy shoppers descended on London’s famous Mile of Style for one night of in-store promotions, giveaways, drinks, parties and events. It was the perfect chance to explore our exciting new collections, because our Regent Street store exclusively offered 25% off everything for one night only as well as complimentary sweet treats.

Created in 2009 to celebrate fashion and boost the retail economy during challenging financial times, Fashion’s Night Out is now one of the highlights on the annual fashion calendar with models, celebrities and designers attending the event.  Editor of British Vogue, Alexandra Shulman said, "We're delighted to be celebrating Fashion's Night Out for our seventh consecutive year, and as the centre of London's retail heartland it made perfect sense to focus our activity with Vogue Loves Regent Street. We hope thousands of shoppers will once again join us to celebrate the street's exciting mix of designer and high-street brands."